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Canva has quietly made a big change to its corporate structure, adding fuel to the speculation that the Australian tech company is gearing up to go public in the US this year. |
Last year, another big chunk of Australia’s largest privately owned technology company was shifted over to a holding company wholly owned by its US parent company. |
This restructure was carried out in late September and disclosed in a corporate document filed in the days leading up to Christmas. |
Work at Canva? I want to write about what’s going on there. Send me a message on Signal or an email, confidentiality guaranteed! |
Moving such a large amount of equity to another corporate structure has a few likely explanations — including preparing for its widely reported plans for an initial public offering (IPO) in 2026. |
Canva did not respond to a request for comment. |
Late last year, Canva’s main Australian business, Canva Pty Ltd, filed notice of a change to company details with ASIC. Here’s the document: |
| canva share issuance.pdf 88.01 KB • PDF File | | Download |
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This document was notice that 15,000,000,000 shares at a price of $0.01 per share had been issued to Canva Australia Holdings Pty Ltd, a newly incorporated Australian company that was converted from its old holding company last year as part of its reported IPO preparations. |
The holding company, which owns 100% of the Australian company, is completely owned by the US company Canva Inc as per corporate documents below. |
| canva holding company.pdf 162.50 KB • PDF File | | Download |
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The decision to issue another 15 billion shares has a number of possible explanations including preparation to buy another company, issuing staff equity or to go public. |
There’s a lot of Australian investors — including many of the countries biggest funds — and staff who are hoping it’s the latter, given the potential to cash out on a company already privately valued at $65 billion. |
Changing your corporate structure, creating a new holding company and changing share structure are all normal parts of pre-IPO preparation. It’s particularly important, given that it’s an Australian company looking to list in the US. |
Last year, Canva competitor Figma listed on the New York Stock Exchange at an initial price of $33. It tripled in value on debut, but is currently trading around $28. |
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